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9 Tips for Photographing a Wedding Without Dying

Someone once asked me, “Erica, how do you shoot a wedding without absolutely dying?”  After a bit of a laugh, I realized that that is a very good question deserving of a very good answer.  My last blog post provided some very helpful tips for setting yourself up for a successful wedding experience.  This post, however, goes a little deeper.  In …

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10 Ways to Attract More Senior Portrait Customers

The business side of photography can be incredibly frustrating to folks who just entered the field in order to create great images.   The artsy creative personality who started a photography business in many cases probably didn’t spend any advance time thinking about a marketing strategy.  Most likely there is little-to-no advertising budget in your business plan for this niche …

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Photography Business Legal Guide (Free!)

This article includes about $20,000 of mistakes that I’ve made in the last 6 years of running my photography-centered business.  This article is also the result of hundreds of hours of trying to figure out the business, legal, and financial side of photography on my own.  So hopefully this will help! But fortunately, I successfully waded through the red tape of starting …

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Wedding Prep Tips: What Every Wedding Photographer Needs to Know

As wedding season for wedding photographers in the Northern Hemisphere quickly approaches, one of the most common questions I receive from Improve Photography followers is how I manage to stay calm, cool, and collected leading up to and on the day of a wedding.  I’d like to say that it’s because of my calm demeanor and sweet skills, but let’s get serious. …

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10 Business Tips for Becoming a Paid Weekend Warrior Photographer

Most of us got into photography to take photos. The business side of things was probably an afterthought. If the business side is scaring you away from starting your own company or holding you back from reaching that next level, then I have ten tips–some easy, some time-consuming but worth it–that will help you start your business, book more clients, …

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6 Ways to Photograph Interior Windows in Real Estate Photography

Photographing rooms with windows is probably the most challenging aspect of real estate photography.  The extreme dynamic range created by a dim interior of a home contrasted with the bright daylight of the outdoors makes for a difficult exposure. There are many different ways to handle this high dynamic range (bright brights and dark darks) situation.  These are a few …